For those with Celiac disease or gluten intolerance issues, finding snacks that cater to those diets on the shelves is difficult, and may even come at a slightly steeper price. Studies have shown that gluten-free snacks can often cost significantly more than their counterparts.
Such snacks are about to get a lot more accessible though, as OREO, one of the largest cookie brands globally, is releasing their own line of gluten-free treats.
Available in standard and Double STUF variety, both sets of cookies will come certified by the Gluten-Free Certification Organization (GFCO), one of the most trusted and widely accepted standards worldwide. While they have no regulatory or enforcement authority, the set of audits companies have to go through to receive this certification are stricter than the rules set for “gluten-free” definitions by the FDA, the EU, and other governing bodies.
This ensures that for those who have gluten intolerance or Celiac disease, these cookies should provide minimal risk. It also gives OREO a whole new market of customers to purchase their cookies.
Gluten-free OREOs will arrive in markets starting in January 2021.